Ben Cohen
Co-Founder of Ben & Jerry
Bringing all of this to life at the lecture podium, Cohen’s presentation delivers a rousing tribute to America’s entrepreneurial spirit, full of anecdotes and radical business philosophy focusing on the importance of bringing social responsibility to the business world. The great sense of fun that is the company’s hallmark is brought to the program with the serving of Ben & Jerry’s ice cream for the entire audience.
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Full Bio
Ben Cohen and his long-time friend and business partner Jerry Greenfield are the men behind one of the most talked-about—and least conventional—success stories in American business. Co-founder of Ben & Jerry’s Homemade, Inc., Ben has helped to build a storefront venture into a $300 million ice cream empire by making social responsibility and creative management strengths instead of weaknesses.
His book Values-Driven Business: How to Change the World, Make Money, and Have Fun provides a road map for starting a successful business that is environmentally and socially conscious. Using real-life examples, the books shows how “triple bottom line” practices—profits, people, and planet—have helped businesses thrive. Ben and his co-author, Mal Warwick, also address the varied roles of customers, employees, the community, the environment, shareholders, and owners.
With his best-seller, Ben & Jerry’s Double-Dip: How to Run a Values-Led Business and Make Money Too (co-authored with Greenfield), Ben created both a nuts-and-bolts guidebook to the promise and pitfalls of “values-led” business, and an inspiring wake-up call about the growing international influence of the “socially conscience” or “mission-driven” corporation.
Today a model for American business success, Ben and Jerry have been recognized for fostering their company’s commitment to social responsibility by the Council on Economic Priorities, (which awarded them the Corporate Giving award in 1988 for donating 7.5 percent of their pre-tax profits to nonprofit organizations through the Ben & Jerry’s Foundation,) and by the U.S. Small Business Administration, (which named them U.S. Small Business Persons of the Year in 1988 in a White House ceremony hosted by President Reagan.)
Ben has served on the boards of the Social Venture Network, Hampshire College, Oxfam, Greenpeace, and Business for Social Responsibility.
Testimonials
Ernie was perfect for our Elders Conference at Little River Casino Resort in Manistee, Michigan. We will definitely be using PDA again!
LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!
MEDTRONIC
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.
UNIVERSITY OF MISSOURI – KANSAS CITY
I hope that this message finds you well. We had a phenomenal time with Atsuko this past Thursday. We wanted to just let you know how amazing she was. All those that were in attendance thoroughly enjoyed her and had nothing but amazing things to say about her. Thank you for working with us to make sure this happened!
BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!
SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!
SAP COMPANY
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!
CAMPUS LABS
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!
PFIZER
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."
DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!
CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.
GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!
WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.
FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).
WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!
FURMAN UNIVERSITY
Topics
An Evening of Entrepreneurial Spirit, Social Responsibility and Radical Business Philosophy
Videos
Jerry Greenfield, Ben & Jerry's - The Key Ingredients of Success
History of Ben & Jerry’s
Books
News
Testimonials
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