Norman Pearlstine
Senior Advisor, The Carlyle Group, Executive Editor of the Los Angeles Times, Bloomberg LP's Chief Content Officer
Norman Pearlstine has led some of America’s most prestigious news organizations, including The Wall Street Journal, Forbes, Time Inc., Bloomberg, and, most recently, the Los Angeles Times.
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Full Bio
Norman Pearlstine grew up in the suburbs of Philadelphia, where his father was senior partner in a firm that included six relatives. After graduating from The Hill School and Haverford College, where he edited the college newspaper, he received his law degree from the University of Pennsylvania.
Instead of joining the family law firm, Pearlstine took a job as a copyboy at The New York Times. The Times still relied on linotype machines and during his first week on the job, Pearlstine nearly triggered a wildcat strike by the paper’s typesetters when he violated union rules by picking up and moving a block of type.
Fortunately, a high school friend got him an interview at The Wall Street Journal that led to his joining the Journal as a staff reporter in Dallas. Three months later, while in Memphis covering a garbage strike, he interviewed the Rev. Martin Luther King the day before he was assassinated.
Two years later Pearlstine was transferred to Detroit, where he covered the UAWs lengthy strike against General Motors before moving to Los Angeles where he covered the entertainment industry and Las Vegas. In 1973 he was named the Journal’s Tokyo bureau chief. In 1975, he covered the fall of Saigon and the next year he became the first Managing Editor of The Asian Wall Street Journal in Hong Kong.
In 1978 Pearlstine left the Journal to become Executive Editor of Forbes magazine, responsible for the U.S. West Coast and for Asia.
He returned to the Journal two years later as National Editor in New York (1980). He became the first Editor and Publisher of The Wall Street Journal/Europe in Brussels (1983) and later that year he was named Managing Editor of The Wall Street Journal in New York.
Journal reporters and editors were still using manual typewriters until Pearlstine supervised the introduction of computers into the newsroom.
He served as Managing Editor until 1991 when he became Executive Editor. During those years, he also served as a Director of The Far Eastern Economic Review, a regional magazine based in Hong Kong. In 1992 he launched Smart Money magazine for the Journal’s parent, Dow Jones & Co., and Hearst Corp.
Later that year he left the Journal to start his own publishing company, Friday Holdings, a start-up that focused on migrating content from print to electronic distribution.
Pearlstine was named Editor in Chief of Time Warner Inc. and Time Inc. in 1995. He held those positions through 2005. At Time Inc. Pearlstine oversaw the editorial content of as many as 154 magazines, including Entertainment Weekly, Fortune, In Style, Money, People, Real Simple, Sports Illustrated and Time.
He was also responsible for Time Inc.’s international operations – editorial and business — for several years. Pearlstine made his first trip to China in 1999 to attend a private dinner with China’s President, Jiang Zemin. That dinner set the stage for Fortune’s first Chief Executive Forum, held later that year in Shanghai.
In 2006 he served briefly as an Advisor to the Chief Executive of Time Warner. Later that year he joined the Carlyle Group as the private equity firm’s Senior Advisor for Telecom & Media, a position he held until 2008 when he became Bloomberg L.P.’s Chief Content Officer, reporting to the firm’s Chief Executive. In that capacity he was responsible for the acquisition and management of Bloomberg Businessweek and Bloomberg Government.
Pearlstine returned to Time Inc. in 2013 as its Chief Content Officer, a position he held until 2016 when he became Vice Chairman. After retiring from Time Inc.
in 2017, he served as a consultant to several U.S. and Asian media companies, including the Hindustan Times in New Delhi.
Pearlstine was named Executive Editor of the Los Angeles Times after Dr. Patrick Soon-Shiong acquired it in June 2018. In that capacity Pearlstine was responsible for all news and opinion, including print, digital and video, until he stepped down at the end of 2020.
Pearlstine is the recipient of numerous honors, including the American Society of Magazine Editors’ Hall of Fame, the Gerald Loeb Lifetime Achievement Award for Distinguished Business & Financial Journalism, and the National Press Foundation’s Editor of the Year Award.
He is also the author of Off the Record: The Press, the Government, and the War over Anonymous Sources, published in 2007.
Pearlstine is married to Jane Elizabeth Boon, an industrial engineer whose first novel was published last year.
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Ernie was perfect for our Elders Conference at Little River Casino Resort in Manistee, Michigan. We will definitely be using PDA again!
LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!
MEDTRONIC
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.
UNIVERSITY OF MISSOURI – KANSAS CITY
I hope that this message finds you well. We had a phenomenal time with Atsuko this past Thursday. We wanted to just let you know how amazing she was. All those that were in attendance thoroughly enjoyed her and had nothing but amazing things to say about her. Thank you for working with us to make sure this happened!
BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!
SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!
SAP COMPANY
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!
CAMPUS LABS
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!
PFIZER
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."
DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!
CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.
GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!
WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.
FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).
WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!
FURMAN UNIVERSITY
Topics
An Evening With Norman Pearlstine
Videos
2016 Hearst Lecture with Norman Pearlstine of Time Inc.
Norman Pearlstine: Use of Anonymous Sources
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